Tuesday, 25 February 2014
Focus group document
This is a video of the actual focus group that took place. As well as the questionnaires, we also had the participants take part in a small discussion about each of the films, and also a discussion about which they preferred and why. Our focus group was very effective, as we had a diverse range of people attend and it allowed us to understand more about the demographics of our target audience, and also their opinions of psychological thrillers; what they like and dislike, what they expect, what they don't expect and what works well and what doesn't.
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