Tuesday, 21 January 2014

Audience Research: Survey Monkey

We wanted to understand our audience better, to find out who they are and what they do and don't like in psychological thrillers, so, we decided to use the website www.surveymonkey.com to compose a survey which would allow us to collect primary data from open and closed questions to get some answers. This will ensure that when completing our opening, we will use the stereotypical traits of typical pschological thrillers that people enjoy watching. Our use of open and closed questions will allow us to be able to gain both qualative and quantitative data, which will greatly benefit us when choosing what to add in our opening.  
 We E-mailed the link to our survey: https://www.surveymonkey.com/s/Q3QS6Q7 to a variety of people to ensure diverse results

Our survey.

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